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PIPPIN #FOUND

 

is an advertising campaign for Pippin - a curated

vintage and up-cycled

clothing collection. 

THE CONCEPT

 

was to design postage stationary and a poster campaign that shared imagery found by Pippin online. The campaign presents a link between curating a digital archive of art online and Pippin's curated clothing collection. #Found was about bringing a digital art archive to life, and encouraging others to do the same by letting pippin post imagery to loved ones in real life.

found a3 poster_edited
found a3 poster 8_edited
found a3 poster 5_edited
found a3 poster 7_edited
found a3 poster 2_edited
found a3 poster 4_edited
found a3 poster 6_edited
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